From Concept and Value Proposition to Production and Implementation of Marketing Campaigns in all Media Above- and Below-the-Line (TV to On-Pack)
Product Launches, international Brand Re-Positionings, New Brand Launches
Expertise in set-up of Marketing Strategies, Brand Architecture and Brand Portfolio
Project Management, incl. Budget and Media Planning
B2B as well as B2C Marketing
Experiences in Consumer Goods, Automotive, Retail, Market Research, IT / Telecommunication, Consulting and also in both small business units as well as Start-ups
Professional stops at Procter&Gamble, Lycos Europe, BBDO Consulting, L’Oréal, OBI, Roland Berger, SymphonyIRI
Football enthusiast: there is no game and no pitch that I would not visit...!
Franca Esser, Consultant
Brand- and Product Communication, national and international
B2C, B2B
Rollouts and Relaunches
Developement and Implementation of integrated 360° Campaigns
Corporate Identity and Design
further fields of experience: CRM, PR, Word-of-Mouth Campaigns, Packaging, Content Strategy, Market Research, Competition Analysis
Performance Reviews, Budget Responsibility and Cost Controlling
Network Management and Coordination
Internal Management: Training and Management of Employees, Office and Resources Management
Experience in Automotive, Consumer Electronics, Beauty and Publishing
Professional stops at BBDO Düsseldorf, Daimler AG smart, Fallon Praha, ŠKODA, Proximity Hamburg, isobar
Una vespista passionata.
Michaela Hünlein, Consultant
Brand- and Product Communication, Brandbuilding, national and international
Development of Communication Strategies
Product- and Brand-Rollouts and Relaunches
Developement and Implementation of integrated 360° Campaigns, national and international
Corporate Communication, Corporate Publishing, CI / CD
Employer Branding and Recruiting Communication
Basic Experiences in: Visual Marketing, Visual Merchandising and Window-Design
Experiences in Automotive, Fashion and Industry
Professional stops at BBDO Proximity Berlin, BBDO Düsseldorf, CECIL GmbH, Daimler AG smart, Fallon Praha für ŠKODA, Springer & Jacoby, Vogel Business Media
Being a triplet, I am a born team player.
Kristin Rudolph, Consultant
Strategic Consultancy for Marketing and Communication Campaigns as well as PR Campaigns
Project Management, incl. Budget and Media Planning
Product- and Brand-Rollouts and Relaunches
PR, incl. Press Events, Press Mailings, Editorial Work, Media Cooperation
ATL and BTL
Digital Communication, incl. Social Media, Websites, Display Advertisement
B2B as well as B2C Marketing
Coordination of Networks
Experiences in Consumer Goods, Automotive, Health Care and Public Transport
Professional stops at Ketchum Pleon GmbH and HAVAS WORLDWIDE
Adventure-Addict: Miles away with the T4 ...
Farnaz Hamzehei, Consultant
Strategic and long-term Brand Building and Brand Communication
Strategic Consultancy and Brand Management
Developement and Implementation of integrated 360° Campaigns
Project Management / Process Planning
Product- and Brand-Rollouts and Relaunches
ATL and BTL, incl. Trade Marketing
Digital Communication, incl. Display advertising, Microsites, Website, Social Media
B2B as well as B2C Marketing
Basic Experiences: Content Management / CRM / Employer Branding / New Business
Experiences in Manufacturing Industry with focus Automotive and Car Manufacturing Industry, IT / Telecommunication, lifestyle, Beauty, Events and Trade
Professional stops at rheinfaktor and HAVAS WORLDWIDE
A strong weakness for Cheetos-Chips and meat – but never in combination.
Gülcan Demir, Consultant
Strategic Brand Development, incl. Corporate Identity and Design
Brand- and Product Communication and Management, national and international
Project Management, incl. Budget Responsibility
Developement and Implementation of integrated 360° Campaigns, national and international
Product- and Brand-Rollouts and Relaunches
ATL and BTL, incl. Digital
B2B as well as B2C Marketing
Internal Management: Training and Management of Employees, Change Management
Experiences in Automotive, Sports, Finance Services, FMCG, Luxury Goods (Watches)
Professional stops at McFIT, iZettle, BBDO Proximity Berlin, BBDO Düsseldorf
Leonardo da Vinci said: “Simplicity is the highest form of sophistication.” And I think, he's right.